I’m Paula Fernández Cañedo, a graphic designer with background in advertising, marketing, and communication. I have worked on digital materials, branding, content creation for social media, art direction, illustration and video edition, collaborating with brands, individuals, and music artists across diverse projects.

I specialize in digital design, ilustration, brand identity, content creation, marketing materials, etc. However, I also have experience in social media strategy, event coordination and PR.

• Adobe Photoshop, Illustrator & Premiere – Image editing, vector graphics, branding assets, short-form content videos, promotional videos, social media content.

• Illustrations – Custom artwork, digital illustrations, and creative visuals.

• Web & Magazine Layout – Designing layouts for websites, digital platforms, and print publications.

I have worked in diverse industries, including entertainment, gaming, fashion, music and corporate branding.

I’m inspired by art, cinema, music, literature, fashion, and video games. I’m really inspired by any form of art. I believe that you can learn so much creativity from exploring different artistic fields.